First recruitment for MyTrendyMarket
Stéphanie Lefevre-sory has just hired a digital marketing specialist to develop MyTrendyMarket’s business, a sales outlet specialising in stock clearances from multi-brand stores.
Launched one year ago at the Izarbel Technology Park by Stéphanie Lefevre-sory, MyTrendyMarket is a website which offers a sales outlet for independent multi-brand stores throughout France wishing to sell their old clothing stock. MyTrendyMarket optimises and publishes the images and information on the garments sent by the stores and then puts the stores and the customers in touch with each other, taking a commission on the sales made.
“Today we work with around thirty partner stores and offer more than 3000 products for sale. Orders are increasing and business is growing. We have also been featured in press articles at national level” stated Stéphanie Lefevre-sory. At the beginning of August, she recruited a digital marketing specialist in particular to boost the promotion of MyTrendyMarket on social media. Although the website was exclusively dedicated to women’s collections, from now on it will also feature garments for men.
The concept of the MyTrendyMarket outlet is supplemented by a blog presenting articles on fashion but also highlighting the products sold on the site and advice on how to wear them. Stéphanie Lefevre-sory’s idea has convinced regional partners such as the Adour Entreprendre network, of which she was a laureate in 2017.
Further information available at: http://www.mytrendymarket.com/